Learn effective and inspiring ways to improve your marketing strategies. Get expert advice and tips on creating a winning marketing strategy that drives leads and maximizes sales.
Nearly 20 years ago, my wife came home from a routine doctor’s appointment and told me she was pregnant. Among...
Lead generation is critical for all entrepreneurs. And once you master it, your business will thrive. To help you with...
Whether you are trying to sell a prospective customer on buying your product, a prospective investor in funding you, or...
“The point of marketing is to make selling superfluous.” This is a great quote from management guru Peter Drucker. What...
Publicity is an extremely powerful form of marketing. Not only is it free, but it gives you and your business...
The stereotypes of what makes a great salesperson – a “silky charmer,” a “smiler and dialer,” a “closer” etc. –...
On many levels, competition is good. For example, when you start a business, you want there to be competition. Since...
“Knowledge is power.” This is a well known saying commonly attributed to Sir Francis Bacon, who was an English philosopher,...
The other day on my drive to work I heard a song on Pandora. The song was called “Just the...
Open any book on do-it-yourself publicity written after 2004 and you’ll see blogs mentioned as a key source of publicity...
Every good plan for massive growth will address how you intend to generate leads and turn them into sales. Unless...
A press release is simply an announcement about your company. For example, your release may announce the launch of your...
